Tommy Churchill
Product leadership for
complex digital experiences.
Experience
Eastern Bank
Vice President, User Experience Design (UXD) | Boston MA
Lead product experience strategy across retail and business digital channels, connecting customer needs, business priorities, platform capabilities, and measurable outcomes.
A Leading Technology Institute
Fractional Product Leader, Digital Experience Transformation | Cambridge MA
Led early-stage product and digital experience transformation focused on student and staff collaboration, future-state vision, and scalable digital delivery foundations.
Fidelity Investments
Vice President, User Experience Design (UXD)
Led digital product strategy and experience execution across investing, financial planning, money movement, service, digital security, autonomous finance, associate experiences, and design systems.
Ex- Smarterer (PluralSight); one forty (HubSpot); Eons (Lavalife); Gather (Skyword)
Core Product Strengths
Product Strategy and Discovery: Product strategy, product discovery, customer journey strategy, service blueprinting, JTBD, Outcome-Driven Innovation, opportunity framing, research synthesis, competitive analysis, product vision
Prioritization and Delivery: Roadmap inputs, backlog strategy, prioritization frameworks, requirements definition, success metrics, cross-functional alignment, Agile delivery, Certified Scrum Product Owner, post-launch optimization
AI and Experience Scale: Generative AI, AI agents, AI-assisted synthesis, opportunity mapping, requirements drafting, decision traceability, prototype generation, information architecture, design systems, accessibility, content strategy, usability testing
Awards and Recognition
Founding ‘Intrapreneur,’ Financial Wellness Accountability Partnerships: Created a zero-to-one digital product connecting coaches with people getting started financially, focused on increasing saver and investor confidence and improving financial outcomes.
Patents: Inventor, Patent No. 9,349,014, “Determining an indicator of aggregate, online security fitness.” Contributor, Patent No. 2,242,012, “Computer method and system for publishing content on a global computer network.”
Additional Recognition: InvestWrite Program Judge, SIFMA Foundation; Technology Award Finalist, MITX; Best Media Site, Gather, MITX; Best of the Web recognition from Forbes Magazine and Travel + Leisure.

